Pricing
One new client pays for CallForge many times over.
Straightforward monthly subscription. No per-lead charges, no hidden lead fees — subscribe to a CallForge service tier and pay securely through Stripe.
One new client can pay for CallForge many times over.
Your AI appointment setter qualifies leads, books meetings, and works around the clock — for a fraction of the cost of hiring.
Built for growing businesses
Always on, always reliable
Works with your existing CRM
Secure payments with Stripe
Customer stories and case studies coming soon — built for teams who treat outbound as a growth engine, not a cost centre.
Works with the tools your sales team already uses
Pipeline retained
Not every lead is ready today.
CallForge doesn't simply move on. When a prospect shows genuine potential but isn't ready to buy, CallForge can retain that opportunity and identify when it should be reassessed.
Identify genuine future opportunities and intelligently determine when they should be reassessed — not call every lead until they buy.
Starter
Starter proves the value of CallForge — qualified meetings, visible pipeline, and every appropriate lead retained.
Growth
Growth gives you the capacity to operate a larger, continuously managed opportunity pipeline with multiple campaigns running together.
All plans can retain and report on Future Opportunities. Higher tiers add campaign capacity and advanced operation — not access to basic pipeline visibility.
CallForge is a monthly subscription. There are no per-lead charges and no hidden lead fees — you subscribe to a service tier rather than purchasing individual leads. Starter, Growth, and Scale check out securely through Stripe.
Starter
Best for
Introducing AI qualification and engagement.
For businesses ready to introduce AI-powered lead qualification and engagement into their sales process.
- AI appointment setter
- Lead qualification
- Appointment booking
- 1 active campaign
- Future Opportunities retained & visible
- Pipeline retained reporting
- Email handoff alerts
- Single handoff contact
- Companion app included
- CRM integration
- Analytics dashboard
- Email support
Growth
RecommendedBest for
Greater campaign capability and advanced engagement.
For businesses wanting a more powerful CallForge operation with greater campaign capability and advanced sales engagement.
- Everything in Starter
- Companion app included
- 3 active campaigns
- Work more of your pipeline in parallel
- Re-engagement when timing is right
- Multiple AI appointment setters
- Campaign management
- Live phone handoffs
- Multiple handoff recipients
- Advanced CRM automation
- Call recordings
- Priority support
- Custom workflows
Scale
Best for
Full CallForge capability at scale.
For businesses requiring the full CallForge sales engagement capability at scale.
- Everything in Growth
- Companion app included
- Dedicated infrastructure
- 10 active campaigns
- Advanced pipeline & re-engagement reporting
- Live phone handoffs
- Multiple handoff recipients
- Advanced reporting
- API access
- Team permissions
- Dedicated success manager
Enterprise
Best for
Tailored CallForge for complex requirements.
For larger or more complex requirements requiring a tailored CallForge solution.
- Unlimited scale
- Custom / unlimited active campaigns
- Companion app included
- Live phone handoffs
- Multiple handoff recipients
- Private deployment
- White-label options
- Custom integrations
- SOC 2 support
- Healthcare-ready deployment
- SLA
- Dedicated engineering support
Need a tailored deployment, custom integrations, or dedicated infrastructure? Talk to CallForge about Enterprise.
Straightforward monthly subscription. No per-lead charges and no hidden lead fees — you subscribe to a CallForge service tier rather than purchasing individual leads. Prices in GBP, billed monthly through Stripe.
Starter, Growth, and Scale subscriptions are checked out and billed securely through Stripe. CallForge never collects or stores your full card details on our site.
Why businesses choose AI over hiring additional SDRs
You're not comparing software to software — you're comparing an AI sales team that scales pipeline to the cost and complexity of another hire.
Your AI appointment setter grows with your business.
Stage 1
Launch
Deploy your first AI appointment setter.
Stage 2
Optimise
Refine conversations and qualification criteria.
Stage 3
Scale
Add more outreach, regions, and meeting types.
Stage 4
Expand
Deploy across departments, products, and regions.
ROI calculator
Compare your subscription against typical SDR employment costs and see how appointment volume translates into pipeline revenue.
Growth plan
Estimated annual subscription
£17,940/year
Typical SDR
Estimated equivalent employment cost
~£45,000/year
Potential annual saving
vs. hiring an additional SDR
~£27,060
Potential monthly revenue
£40,000
Estimated ROI
+2576%
Recovery period
< 1 month
Illustrative estimate based on your inputs. SDR cost assumes a typical UK fully-loaded salary. Actual pipeline performance depends on ICP, offer, and campaign execution.
Try CallForge live
Let the AI agent call you
Experience a 60-second live demo. Pick an industry, enter your number, and hear how CallForge handles the conversation.
Demo calls are isolated from production — your number is only used for this demonstration.
We will not call you unless you ask us to.
Frequently asked questions
The questions sales leaders ask before investing in an AI sales team.
No. CallForge is a straightforward monthly subscription. There are no per-lead charges and no hidden lead fees. You subscribe to a service tier — Starter, Growth, Scale, or a tailored Enterprise plan — rather than purchasing individual leads.
Built for revenue, not experiments.
Revenue focused
Every conversation is designed to qualify prospects, book meetings, and grow your business.
Always reliable
Your AI appointment setter works continuously — evenings, weekends, and peak hours included.
Full visibility
See every conversation, track meetings booked, and stay in control of your growth.
Get started
Ready to fill your calendar?
See how CallForge qualifies leads and books meetings without adding headcount.